icebreaker’s Transparency Report is greater than 100 pages lengthy, describing intimately all of the levels of manufacturing for its clothes. These particulars embrace gross sales figures, the outcomes of the varied audits icebreaker has undergone, its successes and failures, and even its future aims.
Not surprisingly, icebreaker’s Transparency Report has precipitated a small revolution within the business.
The Merino wool specialists have launched their 2018 and 2019 stories, following their 2017 report. The model was additionally the primary within the business to signal long-term contracts with its sheep farmers. For over a decade, icebreaker has been dedicated to offering their farmers with the monetary safety to spend money on new gear and supply most consolation for his or her animals.
This was solely icebreaker’s first step in direction of incorporating many different inexperienced initiatives.
icebreaker is on a mission to supply materials which are fully freed from plastic and artificial fibres by 2023, so you may take part on the inexperienced motion. The identical goes for its packaging: in lower than 2 years, you’ll obtain your icebreaker garments in a very plastic-free parcel.
Moral practices
icebreaker has lengthy been on the forefront of the business by setting requirements for moral practices. For instance, years in the past icebreaker banned the strategy of mulesing, a observe now unlawful in New Zealand, which consists of preventively reducing the pure folds of Merino sheep’s pores and skin to keep away from attainable larval contamination.
The model additionally ensures that its manufacturing services are honest, protected, and non-discriminatory work environments.
Pure Clothes
Presently, quite a lot of icebreaker clothes designs are seamless, constituted of renewable fibres, and colored with plant-based dyes.
The model has additionally studied the environmental affect of manufacturing clothes made fully of Merino wool. Figuring out the implications of its manufacturing permits icebreaker to take initiatives to attenuate carbon emissions.
Traceability
As with its sheep farmers, icebreaker maintains a direct relationship with all actors concerned within the manufacturing of the their clothes – from the uncooked materials all the best way to the ultimate product. Such shut collaboration permits the model to supervise all levels of manufacturing as a way to make adjustments that assist reduce its carbon footprint.
An increasing number of, customers are taken with the place the garments they purchase, the meals they eat, and the products round them come from. Whereas labels and certifications assist to information the eco-conscious, few manufacturers can boast the identical transparency as icebreaker. By selecting to put on Merino clothes, you’re not solely selecting to go pure, you’re additionally encouraging the business to embrace extra eco-friendly and moral practices.
We assist manufacturers which are dedicated to revolutionizing the best way issues are carried out, however let’s not overlook that we’re additionally customers – and customers are the true brokers of change. It’s as much as us to make the suitable selections, the inexperienced selections.